TL;DR
This episode of the "Community Unlocked" podcast features Yana Belova, a community builder and global advisor to tech companies. Yana shares her extensive experience in fostering communities within the IT sector, providing insights into the strategies that have propelled companies like Canva, Miro, and Google to success.
Discover the challenges and rewards of nurturing communities from the ground up and learn how to leverage community dynamics to cultivate growth and innovation.
What You'll Discover:
From Local to Global: Yana shares her journey from launching a localized Russian review platform to advising global tech giants, revealing the essential elements of scaling community initiatives across different cultures and geographies.
Cultural nuances in Community building: Discover how Yana incorporates cultural insights to tailor community strategies effectively, enhancing user engagement and participation worldwide.
"Each community carries its cultural imprint, and understanding this is key to crafting strategies that are not only effective but also respectful and engaging."
The Impact of Community feedback: Learn about the significant role of community feedback in shaping business strategies and decisions at major companies like Canva and Google.
Sustainable community engagement: Yana provides practical strategies for maintaining vibrant and active communities in the tech sector, ensuring long-term engagement and growth.
"The challenge isn’t just to attract community members; it's to keep them engaged. Long-term strategies must evolve with the community’s needs and the ever-changing tech landscape."
Advice for aspiring Community leaders: Gain valuable tips on managing and expanding community networks, including how to handle challenges and leverage opportunities for success.
"Leadership in community building is about empathy and adaptability. Be ready to learn from every interaction and use that knowledge to foster a more connected and supportive environment."
Listen / Watch it now:
Connect!
Yana's Linkedin: https://www.linkedin.com/in/yana-belova-57abb63a/
Helena’s LinkedIn: https://www.linkedin.com/in/helenabrandist/
Olena’s LinkedIn: https://www.linkedin.com/in/elenaavramenko/
Season 1: Community Unlocked
Community Unlocked is an audio and video podcast where we, Helena Brandist and Olena Avramenko, have conversations with top-tier community leaders and growth experts. Our goal is to provide you with concrete and actionable advice to help you learn about launching, building, and growing your community.
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Episode#7: Crafting Community Environments with Yana Belova